A design-forward sofa by Andrea Steidl for Natuzzi Italia, now available in the Philippines
With Amama, Andrea Steidl brings a distinctly architectural yet emotional approach to contemporary sofa design. Known for his ability to merge soft forms with structural clarity, Steidl reimagines comfort as something both visual and experiential. The result is a sculptural seating system that feels calm, intentional, and deeply human — now available at Natuzzi Italia Philippines.
Design Rooted in Emotion and Form
At first glance, Amama is defined by its fluid geometry. Rounded volumes flow into one another, creating a continuous silhouette that feels more like a landscape than a traditional sofa. For Steidl, this softness is intentional. His design language often explores how furniture can emotionally support the body — not just physically, but visually as well.
Rather than sharp angles or rigid lines, Amama uses gentle transitions and enveloping shapes to communicate ease. The sofa invites interaction, encouraging users to sit, recline, and gather naturally. In Filipino homes, where the living room is often a shared, social space, this sense of openness feels especially relevant.

A Sculptural Approach to Modern Living
Steidl approaches furniture much like an architect: thinking in volumes, proportions, and how a piece occupies space. Amama is designed to anchor a room without overwhelming it. Its low profile and generous curves allow it to sit comfortably in modern interiors — from BGC condos with open layouts to more expansive family homes across Metro Manila.
Every element of the design serves a purpose. The modular structure allows for flexibility, but the visual language remains cohesive. Even in larger configurations, Amama retains its sculptural integrity, proving that modularity doesn’t have to come at the expense of design clarity.
Comfort as a Design Tool
While comfort is central to Amama, Steidl treats it as part of the design expression rather than a technical afterthought. Deep seating, plush cushioning, and ergonomic support are integrated seamlessly into the form. The sofa supports multiple postures — upright conversation, relaxed lounging, or extended rest — without disrupting its visual balance.
This philosophy aligns closely with Natuzzi Italia’s heritage, where comfort and craftsmanship are inseparable. Handcrafted in Italy, Amama reflects the brand’s dedication to precision, material quality, and long-lasting construction.
Designed for Contemporary Filipino Homes
Amama speaks to homeowners who value design with intention. Its soft architecture pairs effortlessly with modern materials, neutral palettes, and layered textures commonly found in Philippine interiors today. Whether upholstered in leather or fabric, the sofa adapts beautifully to both minimalist and expressive styling.
More than a statement piece, Amama is a reflection of how contemporary Italian design continues to evolve — thoughtful, expressive, and deeply connected to the way we live now.
A New Chapter in Natuzzi Design
With Amama, Andrea Steidl and Natuzzi Italia present a sofa that prioritizes design intelligence as much as comfort. Sculptural yet welcoming, refined yet emotional, it is a piece created not just to furnish a space, but to shape it.
Discover the Amama sofa by Andrea Steidl at Natuzzi Italia showroom.




















































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